HomeConsumer Products India Non-Store and Online Menswear Market

India Non-Store and Online Menswear Market Size, Share & Trends Analysis Report By Product Type (Formalwear, Casualwear, Sportswear/Activewear, Ethnicwear, Accessories), By Sales Channel (Marketplace Platforms, Brand-Owned E-Commerce Stores, Social Commerce) and Forecasts, 2025-2033

Report Code: RI3859PUB
Last Updated : July, 2025
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India Non-Store and Online Menswear Market Insights

The India Non-Store and Online Menswear Market is growing rapidly at a CAGR of approximately 9.4%, driven by a young population, increasing smartphone penetration, and rising comfort with digital shopping. The country’s expanding middle class and rising fashion consciousness among men are strong growth drivers. E-commerce giants like Flipkart, Amazon, and Myntra, along with local D2C brands, have revolutionized online menswear access. Tier 2 and Tier 3 cities are emerging as key markets due to improved internet access and digital literacy. However, challenges like logistical inefficiencies, high return rates, and consumer preference for touch-and-feel experiences remain restraints. Opportunities lie in regional language support, hyper-local delivery models, and influencer-led product discovery. Trends shaping the market include festive shopping spikes, increasing demand for ethnic fusion wear, and interest in sustainable fabrics. Customization options and AI-powered fashion assistants are gaining traction, particularly among tech-savvy urban youth. Mobile-first design and affordability are central to success in this fast-evolving landscape.


TABLE - India Non-Store and Online Menswear Market Size & Forecast By Product Type 2021-2033

Product Type 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 CAGR (2024-2033)
Formalwear XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Casualwear XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Sportswear/Activewear XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Ethnicwear XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Accessories XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Total XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX

Source: Company Publications, Primary Interviews, and SR Analysis

TABLE - India Non-Store and Online Menswear Market Size & Forecast By Sales Channel 2021-2033

Sales Channel 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 CAGR (2024-2033)
Marketplace Platforms XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Brand-Owned E-Commerce Stores XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Social Commerce XX XX XX XX XX XX XX XX XX XX XX XX XX XX
Total XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX

Source: Company Publications, Primary Interviews, and SR Analysis

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Report Benefits

  • Develop business strategies by understanding the trends shaping and driving the Market.

  • Drive revenues by understanding the key trends, innovative products and technologies, market segments, and companies likely to impact the Market in the future.

  • Formulate effective sales and marketing strategies by understanding the competitive landscape and by analysing the company share of market leaders.

  • Identify emerging players with potentially strong product portfolios and create effective counter-strategies to gain a competitive advantage.

  • Track sales in the global and country-specific Market.

  • Organize your sales and marketing efforts by identifying the market categories and segments that present maximum opportunities for consolidations, investments and strategic partnerships.