The Food Preservation Card Market in Europe is experiencing steady growth, driven by stringent food safety regulations and rising consumer demand for clean-label and sustainable food preservation technologies. Countries like Germany, France, and the UK are at the forefront, with industries prioritizing extended shelf-life solutions that reduce food waste and align with environmental goals. A major driver in the region is the growing emphasis on eco-friendly packaging alternatives, supported by EU-wide directives such as the Green Deal. However, the market faces restraints such as high implementation costs and limited consumer awareness in certain parts of Eastern Europe. Despite these challenges, there are considerable opportunities for market players to innovate and expand, particularly through the integration of nanotechnology and active packaging features in preservation cards. The trend toward organic and minimally processed foods further supports the adoption of non-chemical preservation methods, positioning food preservation cards as a vital component in the future of European food logistics.