Women Electric Facial Razor Market

Market Overview

The Global Women Electric Facial Razor Market Size is expected to grow approximately CAGR of 6.3% during the forecast period.

Concerns about excessive hair growth on the body and faces, rising employment rates among women, and increased grooming and personal care practices have all contributed to the market's significant expansion in recent years.

Hair removal has always been an integral part of personal hygiene and beauty. The hair evacuation practice isn't just a piece of preparing yet additionally forestalls diseases and foul smells. For decades, societies all over the world have opted for one of two extremes to stop grooming altogether to be a true feminist or to remove all body hair to be considered feminine. This woman's rights issue is a main consideration supporting evacuation brands' development. Subsequently, razors have turned into the least demanding, generally helpful, and less expensive technique/practice for hair evacuation among ladies, which impels the development of the worldwide ladies' Electric facial razor market.

Market Dynamics

Market Drivers

Women's face-shaving trend is fueled by the rise in social media influence and subsequent emphasis on aesthetic appeal. Women are encouraged to purchase personal care products by the videos, advertisements, and promotions of influencers. When compared to alternatives like epilators and laser hair removal devices, women's face shavers are less expensive.

As customers increasingly prefer to purchase sustainable goods, the major players in the global market for women's razors are also introducing eco-friendly facial razors for women. Additionally, they produce products that can be utilized as eyebrow and facial shaver blades. New ladies' facial hair trimmers and razors are receiving significant R&D investment from market players.

Market Restraints

Electric facial razors for women can be expensive than traditional razors, making them less affordable for some customers.

In market there are different type of products, cream, method for removing facial hair. People have alternative choice.

Market Opportunity

• Increasing New Product Developments

Many manufacturers of women's razors have recently introduced a number of new razor innovations, including hybrid razors, razors with exfoliating and moisturizing agents, and razors with high flexibility. These razors were designed to prevent cuts and bruises, to be simple to use, and to be easy to carry around. The Travel-Friendly Razors are one such innovation. There is a rising interest for movement well-disposed razors that are helpful to convey and store. Sirona offers a pocket-sized travel cartridge razor with four sharp edges and a replaceable cartridge. Additionally, it enables quick and simple blade rinsing.

• Increasingly Advanced Facial Razors

Mechanical exfoliation from facial shaving can make skin appear cleaner and brighter. Face waxing has traditionally been favoured by women because they believe it keeps the face clear and provides lasting results. However, razors are painless, cost-effective, and self-useable, whereas waxing is associated with high costs, blisters, redness, and pain. As a result, the expansion of the women's razor market is aided by the rising use of facial razors.

Market Scope

Segmental Analysis

Segment by Type

• Replaceable Battery

Women Electric Facial Razor contains a replaceable battery which can be changed when the battery runs out of the charge

• Built-in Rechargeable Lithium Battery

The lithium battery is popular because of its light weight and long durability. For that reason, many Women Electric Facial Razor comes with lithium battery

Segment by Distribution Channel

• Online Sales

Women Electric Facial Razor is available in different type of online platform, e-commerce site. They are offering variety of products.

• Offline Sales

Many retailers are offering different type of products, offline shopping offer consumer to see their product

The offline distribution channel segment of the women's razor market is dominated by large global shaving companies, which hold the largest share. The lock-in retention strategy is used by vendors to increase blade sales. In addition, the women's electric facial razor market is seeing an increase in partnerships between retailers who want to capitalize on foot traffic in the digital age and are prepared to elevate brands that are well-liked in particular subcultures. During the forecast period, the online segment is anticipated to experience promising growth.

Regional Analysis

The Global Women Electric Facial Razor Market is segmented by region as North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.

North America

Because hair removal is a common activity, North America holds the largest share of the women's razor market. Shaving has vigorously been liked with close to 66% of the ladies going all clean in North America

Europe

Europe has a higher demand for women's razors than North America does. The majority of European consumers do not "wet shave," and a significant number of women do not shave their legs and underarms. In Europe, however, hair removal is done differently in each country. driven by an economy that is very active

Asia pacific

Due to consumers' rising disposable income, increased awareness of personal grooming, and the growing popularity of electric facial razors, the Asia-Pacific market for women's electric facial razors is anticipated to experience significant growth.

Middle East and Africa 

Due to consumers' growing awareness of personal grooming and hygiene, the Middle East and Africa market for women's electric facial razors is anticipated to experience steady growth.

Key Players

1. Sirona Hygiene Private Limited
2. Shiseido Company, Limited
3. Revlon
4. Edgewell Personal Care
5. Tweezerman International, LLC
6. Bombay Shaving Company
7. Plush Inc.
8. Sanfe (Redroom Technology Pvt. Ltd.)
9. BeBodywise
10. LetsShave
11. Kitsch
12. Carmesi