In Korea, the food preservation card market is gaining momentum as the fast‑paced urban lifestyle fuels demand for longer shelf‑life convenience foods. Consumers and food exporters for items like kimchi, seaweed snacks and sauces drive adoption to ensure product integrity during transit and storage. Regulatory rigor and strong food safety frameworks further underpin confidence in preservation technologies, reinforcing market uptake . However, concerns about chemical preservatives and growing consumer preference for clean‑label, natural alternatives may restrain uptake of traditional cards, pressuring suppliers to innovate On the opportunity front, increasing interest in natural and organic preservation methods and R&D including antioxidant or antimicrobial plant‑derived solutions opens avenues for premium and health‑positioned offerings. A rising trend toward smart packaging, such as NFC‑enabled traceability or adjustable freshness indicators integrated into preservation cards, reflects the move toward digitally enabled, more responsive solutions